Communication and Media Training
We provide active and engaging communications trainings on managing media interviews and communicating clearly with a range of audiences, including policymakers. We review techniques for effective messaging, bridging and storytelling, and provide constructive feedback on messaging and delivery through exercises and roleplaying.
Deep Dive Subjects: Storytelling, Persuasive Writing
We lead sessions—ranging from two hours to a half day—on storytelling and op-ed writing. Our goal is to deliver a session that results in immediate action: a solid story ready for a speech or website copy, or a near ready-for-publication opinion editorial. Our teachings are based in the latest science of storytelling and the best advice from top op-ed writers and editors.
We translate what our experts know about digital communication best practices and trends into custom trainings for our partners. We execute trainings on email marketing, social media content creation and publishing, online community management, writing for the web, visual communication and more.
We cover the basic rules of the road to deliver engaging presentations. We cover writing speech copy, delivery and presentation tools—with a significant focus on actual delivery—and feedback both on and off camera. We prefer to work with you on a speech you may be giving soon, or help you prepare for public talks.
Crisis Communications Planning and Training
Every organization needs to be prepared for a crisis. We help develop and write communications plans, and with plan in hand, we take your team through a realistic and mock real-time crisis to practice the plan. Partners tell us this practice is not only vitally important, but is actually a fun team-bonding experience.
Strategic Communications Plan Workshop
We have experience workshopping strategic plans and helping participants understand the process to create a successful outcome. People leave the session with an outline in hand, and new strategies to take back to their organizations.